Search results
1 – 7 of 7Mark Taylor, Vince Kwasnica, Denis Reilly and Somasundaram Ravindran
The purpose of this paper is to use the game theory combined with Monte Carlo simulation modelling to support the analysis of different retail marketing strategies, in particular…
Abstract
Purpose
The purpose of this paper is to use the game theory combined with Monte Carlo simulation modelling to support the analysis of different retail marketing strategies, in particular, using payoff matrices for modelling the likely outcomes from different retail marketing strategies.
Design/methodology/approach
Theoretical research was utilised to develop a practical approach for applying game theory to retail marketing strategies via payoff matrices combined with Monte Carlo simulation modelling.
Findings
Game theory combined with Monte Carlo simulation modelling can provide a formal approach to understanding consumer decision making in a retail environment, which can support the development of retail marketing strategies.
Research limitations/implications
Game theory combined with Monte Carlo simulation modelling can support the modelling of the interaction between retail marketing actions and consumer responses in a practical formal probabilistic manner, which can inform marketing strategies used by retail companies in a practical manner.
Practical implications
Game theory combined with Monte Carlo simulation modelling can provide a formalised mechanism for examining how consumers may respond to different retail marketing strategies.
Originality/value
The originality of this research is the practical application of game theory to retail marketing, in particular the use of payoff matrices combined with Monte Carlo simulation modelling to examine likely consumer behaviour in response to different retail marketing approaches.
Details
Keywords
Vikas Chaudhary, Gunnar Jacks and Jan‐Erik Gustafsson
Water is a basic human need, a finite life support system and a key to prosperity. Unplanned industrialisation, urbanisation and impact of liberalised import of wastes intended…
Abstract
Water is a basic human need, a finite life support system and a key to prosperity. Unplanned industrialisation, urbanisation and impact of liberalised import of wastes intended for recycling have negatively affected the water environments in India. This is further exaggerated by lack of discipline and a weak obligation towards conservation and pollution prevention. Measures have to be especially taken to resolve the groundwater problems. While groundwater resources are quite well assessed, overexploitation still occurs frequently. There has been a considerable lack in implementing existing policies as well as developing new laws and policies. To mitigate the problems, co‐operation needs to be mobilised at all levels of the federal set up with the stakeholders and the people at the lowest appropriate level concerning planning and decision making. Water must be considered as a national asset and a basic human right to be provided to citizens in proper quantity and safe quality with equity and fairness amongst the users.
Details
Keywords
Wiah Wardiningsih, Farhan Aqil Syauqi Pradanta, Ryan Rudy, Resty Mayseptheny Hernawati and Doni Sugiyana
The purpose of this study is to analyse the characteristics of cellulose fibres derived from the pseudo-stems of Curcuma longa and to evaluate the properties of non-woven fabric…
Abstract
Purpose
The purpose of this study is to analyse the characteristics of cellulose fibres derived from the pseudo-stems of Curcuma longa and to evaluate the properties of non-woven fabric produced using these fibres.
Design/methodology/approach
The fibres were extracted via a decortication method. The acquired intrinsic qualities of the fibres were used to assess the feasibility of using them in textile applications. The thermal bonding approach was used for the development of the non-woven fabric, using a hot press machine with low-melt polyester fibre as a binder.
Findings
The mean length of Curcuma longa fibres was determined to be 52.73 cm, with a fineness value of 4.00 tex. The fibres exhibited an uneven cross-sectional morphology, characterized by a diverse range of oval-shaped lumens. The fibre exhibited a tenacity of 1.45 g/denier and an elongation value of 4.30%. The fibres possessed a moisture regain value of 11.30%. The experimental non-woven fabrics had consistent weight and thickness, while exhibiting different properties in terms of tensile strength and air permeability, with Fabric C having the highest tensile strength and the lowest air permeability value.
Originality/value
The features of Curcuma longa fibre, obtained with the decortication process, exhibited suitability for textile applications. Three experimental non-woven fabrics comprising different compositions of Curcuma longa fibre and low-melt polyester fibre were produced. The tensile strength and air permeability properties of these fabrics were influenced by the composition of the fibres.
Details
Keywords
Tina Martina, Wiah Wardiningsih, Ajeng Rianti, Ryan Rudy and Samuel Martin Pradana
The purpose of this study was to characterize the fiber from Curcuma longa (turmeric) stems. The fiber’s properties were used to assess its potential for textile yarn production.
Abstract
Purpose
The purpose of this study was to characterize the fiber from Curcuma longa (turmeric) stems. The fiber’s properties were used to assess its potential for textile yarn production.
Design/methodology/approach
The natural fiber used in this investigation was extracted from agricultural waste through a cold water-retting process.
Findings
The Curcuma longa fiber had a crystallinity of 50%. Cellulose, hemicellulose and lignin were detected in the fibers’ Fourier transform infrared spectra. A Curcuma longa fiber bundle contains several constituent fibers. The fibers exhibited an irregular cross-section, with a variable oval shape for the lumen. The fibers of Curcuma longa averaged 30.22 cm in length. The fineness of the fibers was 6.58 Tex. In this study, Curcuma longa fibers had an 11.30% moisture regain. The tensile strength of the fibers was 19.18 g/Tex. Curcuma longa fibers showed a break elongation of 9.79%. The fiber coefficient of friction was 0.3.
Originality/value
Curcuma longa has characteristics that make it appropriate for industrial uses like spinning. Thus, it is possible to use Curcuma longa fiber as a raw material for textiles.
Details
Keywords
Atin Sumihartati, Wiah Wardiningsih, Naelly Al Kautsar, Muhammad Permana, Samuel Pradana and Ryan Rudy
The purpose of this study is to explore the potential of Cordyline Australis fibers as an alternate raw material for textile.
Abstract
Purpose
The purpose of this study is to explore the potential of Cordyline Australis fibers as an alternate raw material for textile.
Design/methodology/approach
The water retting method was used to extract the fiber. Cordyline Australis fibers were characterized in terms of the morphology of fibers (fiber cross-sectional and longitudinal), fiber chemical functional groups, tensile strength and elongation, fineness, fiber length, moisture regain and friction coefficient.
Findings
Cordyline Australis fiber strands consist of several individual fibers. At the longitudinal section, the fiber cells appeared as long cylindrical tubes with a rough surface. The cross-section of the Cordyline Australis fibers was irregular but some were oval. The key components in the fibers were cellulose, hemicellulose and lignin. The tensile strength of the fiber per bundle was 2.5 gf/den. The elongation of fibers was 13.15%. The fineness of fiber was 8.35 Tex. The average length of the fibers was 54.72 cm. Moisture Regain for fiber was 8.59%. The friction coefficient of fibers was 0.16. The properties of the fiber showed that the Cordyline Australis fiber has the potential to be produced into yarn.
Originality/value
To the best of the author's knowledge, there is no scientific article focused on the Cordyline Australis fibers. Natural fibers from the leaves of the Cordyline Australis plant could be used as an alternate material for textile.
Details
Keywords
Wiah Wardiningsih, Sandra Efendi, Rr. Wiwiek Mulyani, Totong Totong, Ryan Rudy and Samuel Pradana
This study aims to characterize the properties of natural cellulose fiber from the pseudo-stems of the curcuma zedoaria plant.
Abstract
Purpose
This study aims to characterize the properties of natural cellulose fiber from the pseudo-stems of the curcuma zedoaria plant.
Design/methodology/approach
The fiber was extracted using the biological retting process (cold-water retting). The intrinsic fiber properties obtained were used to evaluate the possibility of using fiber for textile applications.
Findings
The average length of a curcuma zedoaria fiber was 34.77 cm with a fineness value of 6.72 Tex. A bundle of curcuma zedoaria fibers was comprised of many elementary fibers. Curcuma zedoaria had an irregular cross-section, with the lumen having a varied oval shape. Curcuma zedoaria fibers had tenacity and elongation value of 3.32 gf/denier and 6.95%, respectively. Curcuma zedoaria fibers had a coefficient of friction value of 0.46. Curcuma zedoaria fibers belong to a hygroscopic fiber type with a moisture regain value of 10.29%.
Originality/value
Extraction and Characterization of Curcuma zedoaria Pseudo-stems Fibers for Textile Application.
Details